The Big Show

SCG TrustSydney Roosters
Written By Nathan Lyttleton

SYDNEY CRICKET & SPORTS GROUND TRUST

In 2016 we developed a new look for NRL matches played at Allianz Stadium. The campaign reflected the energy and excitement that comes with NRL matches. Big lights, epic brands flames and firepower, it really is the “Big Show”. A full suite of creative was developed for every brand ensuring that when they played at the stadium, the fans felt a true home team advantage. 

Nathan Lyttleton
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